Client: Disney
Awards
MARKies – Best Use of OOH
Promaxbda Asia – Best Use of Digital – Gold
Promaxbda Asia – Best Viral Promo or Video – Gold
Details
Disney Junior Asia converted a bus shelter on the busy streets of Singapore in order to create an Augmented Reality stunt to surprise and delight passers-by. Footage captured on the day was used to create a social video which further amplified the experience.