The not so scary world of face detection in Digital OOH

Last week I caught wind of an online conversation surrounding face detection in Digital OOH. It all kicked off after a Reddit user posted a picture of a digital billboard in Canada showing what seemed to be a face tracking application. This thread was then picked up by Canadian press and tech blogs in the UK.

I’ve been working with face detection technology for over 6 years, so I thought I’d share a little about our experience where it comes to Digital OOH. It’s a technology that’s employed broadly across the industry but it’s not as sinister or invasive as you may think.

Read on:
grandvisual.com/the-not-so-scary-world-of-face-detection-in-digital-ooh/

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